Posts tagged: iPad

Betting of the right horse

While The Daily first reported about Microsoft planing to release its Office suite for the iPad back in November 2011, its recent story clearly says that the app will soon be submitted to the App Store for approval. And while Microsoft denied this claim, telling The New York Times that the story “is based on inaccurate rumors and speculation”, it should be obvious that it is not a question of “if”, but “when” Microsoft will release Office for the iPad. Not only is the iPad already just too huge to ignore, but its continued rapid growth clearly threatens at least some of segments of the computer market, that are currently occupied by Windows PCs.
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“iPad mini” in early 2012

Recently, some news sites ran a story about a possible new entry-level “iPad mini” tablet, that Apple allegedly plans to launch in early 2012 to counter the new low-priced Kindle Fire tablet from Amazon. While most of the rumors concerning Apple turn out to be complete non-sense, this story indeed has some sense.

As with the iPhone (and previously the iPod), it’s not a question of “will Apple do it”, but rather when Apple will considers it necessary to expand the product line, creating a more affordable option. Another question is what will this more affordable option be. The problem with this story lies in semantics and timing:

  • - the whole “mini” part is too reminiscent of the device’s smaller size (which is indeed unlikely), even when the story has a remark, that the “mini” moniker not necessarily refers to a smaller screen size of the tablet, but it’s lower price;
  • - the “countering Amazon” part also sounds bullshit too far-fetched, because releasing the “iPad mini” in early 2012 would require Apple to start it’s development a good year or more early, when there was no sign of Kindle Fire or any other viable competition;

Still, even considering all this, Apple could release a new entry-level iPad device. But, as shown us by the iPhone 4S announcement, Apple most probably would just lower the price of iPad 2 and keep producing it side by side with a new iPad 3, if it’s possible to differentiate the two product enough (e.g. iPad 3 will have a quad-core Apple A6 SoC and the new 2048 x 1536 “Retina” display).

The sense of making an iPad Pro

I guess by now almost everybody heard the rumors about an iPad Pro (or iPad HD), which could be released by Apple this fall and among other things would feature a “high-resolution” (presumably 2048 x 1536 pixels) display. Recently there was another spike of articles concerning this device, like an article at Display Blog from Jin Kim. Quoting the mentioned article, John Gruber from Daring Fireball makes a very good remark, which has the part about the sense of making this iPad Pro from the perspective of Apple. John sums up that “So even if Apple could do a retina-display iPad this year, I’m not sure there’s any reason they should.”, but I disagree with this statement.
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Thoughts on tech